IDeaS Hospitality Revenue Summit

Lotte New York Palace | July 18-19, 2022



[Business Justification Letter]

Why Attend?

This exclusive, annual event is set to be the biggest one yet, bringing together revenue, commercial, finance and technology leadership from IDeaS clients around the globe. Discover bold, new possibilities as you connect with your industry peers at an iconic NYC landmark.

Special keynote speakers and panel discussions will explore the link between revenue optimization and asset valuation, the power of advanced analytics, tales from the franchisee perspective, and actionable advice for building more powerful revenue strategies.

IDeaS is also eager to share our latest innovation roadmap and product updates as we converge to drive the industry upward and apply progressive change to achieve better commercial outcomes.


Program Highlights

*Program times and content are subject to change

Monday, July 18

5:30 PM

Registration Open

6:00 PM

Welcome Reception

Join us for welcome cocktails and heavy hors d'oeuvres inside the historic Villard mansion's Gold Room at Lotte New York Palace, to network with your peers and celebrate our award-winning client innovators and partners.

Tuesday, July 19

7:00 AM

Breakfast & Registration

9:00 AM

Welcome & Introduction

9:15 AM

Opening Keynote: The Changing Face of Commercial Success

By Tyler Morse, MCR Development

Tyler Morse, Chairmain and CEO of MCR Development, which owns and operates 140 hotels throughout the United States, is this year's keynote speaker. The man who Hotel Management Magazine dubbed the smartest guy in the room" will reveal how technology is facilitating the industry's rapid change, sharing stories from his passion project and landmark property, TWA Hotel at NYC's JFK Airport.

9:45 AM

Owner View: The Impact of Revenue Optimization on Asset Value

By Charles Macon, BRE Hotels & Resorts

Charles Macon is Chief Financial Officer at BRE Hotels & Resorts where he is responsible for all financial aspects of the firm. Charles also oversees Data & Analytics, Transactions & Feasibility as well as Risk Management. Prior to joining BRE Hotels & Resorts in June 2017, Mr. Macon spent over six years with Starwood Hotels & Resorts Worldwide Inc. in roles of increasing responsibility and scope, including development, operations, finance and branding.

10:15 AM

IDeaS and AAHOA: An Industry Viewpoint

By IDeaS and AAHOA

The hotel industry is moving at lightspeed, and ensuring you stay connected to your franchise base is more important than ever. Listen and learn opinions and viewpoints from one of the most influential associations in the North American hotel industry.

10:45 AM

Networking Break

11:15 AM

The Power of Analytics: How is the Best Price Determined

By Dr. Ravi Mehrotra, IDeaS President & Co-founder and Laura McNally, Area Manager, Strategic Account Management – EMEA at IDeaS

Pricing is the cornerstone of the strongest commercial strategies. In this session, learn secrets to determining the best price from IDeaS' lead data scientist.

11:45 AM

Learning Breakout Sessions

By David Wilker, Director of Product Management at IDeaS

David Wilker serves as Director of Product Management at IDeaS, where he is responsible for developing and implementing product strategy. David has over 20 years of experience with IDeaS delivering best in class revenue management solutions. This session brings you field tested best practices and real-life learnings from both IDeaS clients and experts.

12:30 PM

Lunch Break

1:30 PM

The Power of Advanced Forecasting Beyond Rooms to Unlock Growth

By Heather Ross, Product Consultant at IDeaS

The new commercial future depends on unlocking growth across entire property. Learn from industry pundits on ways to look beyond the room to optimize revenue across the entire guest journey.

1:50 PM

IDeaS Client Perspectives: RevPlan

By Neil Corr, Director, Emerging Innovations Sales, Global Account Management at IDeaS

IDeaS clients will share their own success stories for moving beyond rooms and leveraging IDeaS RevPlan to transform total hotel level forecasting and budget performance.

2:15 PM

Using Business Intelligence to Build Powerful Revenue Strategies

By Jacqueline Nunley, Sr. Industry Advisor Travel & Hospitality at Salesforce Industries

Hear from Jacqueline Nunley, who has over 20 years of experience in strategy, distribution and technology in travel and hospitality, discuss the importance of actional business intelligence in building revenue strategies that drive measurable results.

2:35 PM

Perspectives: Optix

3:00 PM


3:30 PM

“One More Thing”: Roadmap and Breaking News

5:00 PM

Closing Reception

Join Us in New York

$395 USD per registration


Register by July 1, 2022



Register today to secure your seat at Converge!

Once completed, you will receive an email confirmation with additional information leading up to the event.



Lotte New York Palace

455 Madison Ave, New York, NY 10022
tel: (212) 888-7000

The timeless elegance the Guilded Age meets modern-day luxury at this iconic, New York City landmark. The Lotte New York Palace is a quintessential NYC experience where you will enjoy world class cuisine, take in the rich history in a storied setting that has housed world leaders and heads of state, and is a scene-stealing backdrop for many movies and television shows.

Make room reservation by July 1, 2022.

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