According to Knowland, meetings and events are making a grand comeback, with data showing the segment will exceed 2019 levels by 2023. While guest-room performance tends to get the most attention, meeting space holds the possibility of more annual revenue than rooms, making it a hotel’s greatest asset—and the most unrealized.
Register today to learn about the six key trends that are shaping the meetings and events industry and how to capitalize on the market recovery and trends to unlock your M&E revenue potential.
This webinar will uncover:
· How M&E pricing strategy is rapidly evolving
· The right KPIs for measuring M&E success
· How to leverage data analytics and automation to do more with less
· Tips for aligning your guest room and meeting room strategies
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Neil CorrDirector of Emerging Innovations Sales, IDeaSNeil Corr is an established sales and revenue management professional with extensive experience creating new teams, managing projects and facilitating change management at an enterprise level in both the hospitality and mobility industries. Neil began his journey at IDeaS as a strategic management consultant heading IDeaS Consulting Services in EMEA and now leads sales initiatives for new verticals and emerging innovations. |
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Geoff RoetherRegional Solution Engineer, IDeaSGeoff Roether has led a long and diverse career in hospitality, with a specific focus on hotel and M&E sales & revenue management. Geoff began his journey at IDeaS as a client training specialist, facilitating the successful adoption of IDeaS systems, and now provides technical guidance and business insights to IDeaS sales, account management and global alliances teams. |