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Revenue management needs to move beyond rooms and encompass all revenue streams to achieve total revenue management and profit optimization—and both require visibility and forecasting for your entire business. Learn how to lead your organization towards total revenue forecasting by aligning departments under common objectives, leveraging new tools and adopting new metrics for tracking performance.

In this guide, you'll learn:
  • What is total revenue forecasting?
  • The evolution of revenue management
  • How to align departments and assemble your team
  • Total revenue forecasting by department
  • Total revenue forecasting fundamentals
  • What tools & data to leverage
  • Moving beyond rooms-only performance metrics

Download the guide now to learn the science behind forecasting all hotel revenue streams.